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Monday, February 27, 2012
As some of you might know, I'm from Brazil (I've been living in Chicago for a bit over three years now). So I'd like to present one of the most beautiful collections I've seen lately, by Alexandre Herchcovitch (currently the biggest star in the Brazilian fashion scene - and also a success abroad).
Got this in the mail, please check it out:
"MyMela is a new home decor and fashion accessories site that brings the hidden treasures made by India's artisans to the US (Think Etsy from abroad).
If you have a few minutes to spare, I encourage you to take a look at the assortment of amazing hand-made items (most of which have never been available to the US market before) including hand-carved photo frames, sterling silver jewelry, beautiful handcrafted jewelry boxes, embroidered handbags, richly patterned hand-blocked tablecloths and other home décor, and fashion accessories (most of the items you will find are priced between $10 - $200). You can view the current catalog by clicking: MyMela Catalog
In addition to being a perfect resource for gifts for yourself and for your friends, MyMela's main mission is to provide India’s artisans with a sustainable e-commerce platform that will help the artisans preserve their centuries-old traditions and businesses, which are in decline due to poverty, high interest loans and competition from low-cost, mass produced products from other countries. To help sustain the lives of India's artisans, MyMela created called Integrated Micro Advance Funding (IMAF), an interest free cash advance loaning program for the artists given by the shoppers who come to MyMela and in exchange shoppers are returned their loan plus a 10% bonus in shopping credits to use on the site for more products or to loan to other artists featured on the site."
Sounds like a plan, right?
*Chicago Looks supports fair trade and social causes.